Los Angeles, Calif. (October 26, 2021) – Kennedy Wilson Brokerage, a division of Kennedy-Wilson Properties, Ltd., announced today that The RealReal, the world’s largest online marketplace for authenticated, resale luxury goods, is expanding its Southern California brick and mortar presence with a new store at 200 26th Street in Santa Monica. Following the success of The RealReal’s West Hollywood store, this new location expands the brand’s physical retail footprint in the greater Los Angeles area. The lease was brokered on behalf of the landlord by Ed Sachse and Christine Deschaine.
“This location at 26th and San Vicente is perfect for The RealReal. With great reflective retail across the street at the Brentwood Country Mart and an affluent customer base in the immediate neighborhood, The RealReal is joining an established shopping and dining district that will attract their target customer for years to come,” said Christine Deschaine, Senior Vice President at Kennedy Wilson Brokerage.
In its new 2,200 square-foot space, The RealReal joins Nordstrom Local, goop, Theory, Christian Louboutin, James Perse and other prominent luxury retailers located on Brentwood’s 26th Street retail corridor. The opening will be The RealReal’s first new store in Los Angeles since 2018. Kennedy Wilson Brokerage’s deal with The RealReal is the latest in a notable and growing trend of popular online brands expanding into brick and mortar in major U.S. cities.
“We’ve seen The RealReal’s success in bringing its unique online experience to luxury consumers at physical locations in key markets across the U.S.,” said Ed Sachse, president of Kennedy-Wilson Properties, Ltd. “By leasing this highly visible space in Brentwood, The RealReal’s avid followers on the Westside now have the option to view and purchase merchandise in-store.”
The RealReal is the world’s largest online marketplace for authenticated, resale luxury goods, with more than 23 million members. With a rigorous authentication process overseen by experts, the company provides a safe and reliable platform for consumers to buy and sell their luxury items. As a sustainable company, it gives new life to pieces by thousands of brands across numerous categories in support of the circular economy. The RealReal makes selling effortless with free in-home pickup, drop-off service, virtual appointments, and direct shipping.
About Kennedy Wilson Brokerage
Kennedy Wilson Brokerage, a division of Kennedy-Wilson Properties, Ltd., is a leader in the leasing and sale of commercial real estate, representing institutional and private capital investors and tenants across the United States. Our capabilities include investment sales and acquisitions, agency leasing, tenant representation, corporate services, valuation and advisory services.
Kennedy-Wilson Properties, Ltd. is independently owned and operated and not a part of Kennedy-Wilson Holdings, Inc. or any of its subsidiaries and affiliates.
Julia Yuryev | Alyssa Lawrence
Murphy O’Brien Public Relations